Choosing a mom coaching niche can be a bit of two-headed dragon. On the one side you want to help ALL the moms. You don't want to leave all those moms who are seeking help you know you can solve out on the lurch because they don't fall within the scope of your niche. And then on the other hand, you understand why all the business experts are recommending to narrow down your coaching area of expertise. It's easier to refine your messaging when you know exactly who you're speaking to. To know the one general area of struggle you help moms through will build your confidence in knowing you can ... read more

This week on the podcast I'm chatting with Jaya Rose and how to use your story to connect with your potential mom coaching clients. Jaya is a Speaking & Visibility Brand Growth Coach for Transformational Leaders and Creator of the Speak Your Truth Movement. She's really passionate about helping entrepreneurs to create their movement message, master storytelling & become an Embodied Speaker. Today on the show she's going share with us how to use your story to connect with your audience, be bold in your truth and values and turn your message into a movement. Listen with the player ... read more

Is lack of confidence holding you back from showing up as the successful mom coach you want to be? So easy to just say - fake it until you make it! The thing is, your energy never lies. If you're not believing that you can help your coaching clients get the results they hire you for, you're shakey confidence is going to be picked up on and repel those you are called to help. Best to embrace some solid tools and reminders that you got this, this confidence building journey is a part of the process and necessary and that the best way to get confidence as a coach is to get coaching. So best ... read more

My favorite part of first meeting a new client during a discovery call is the part where I get to ask her about what her income goals for her coaching biz are. It's always precluded that it's a total pipe dream. But the good news is that no matter what, it's usually attainable. If things are kept simple. The more simplified you can keep your biz the more likely you'll be able to stick to your marketing plan and reach your revenue goals. It takes time, and it's not a guaranteed set amount each week, but if you keep your plan simple, consistently show up, your monthly income will follow ... read more

If you're not on Facebook you're pretty much considered an eccentric. Especially if you're a mom. Just one of the many reasons if you're a coach for moms you want to be having Facebook as part of your online marketing plan. Because most mamas are hanging out on Facebook and the golden rule of marketing is that you want to be wherever you're ideal client is at. I know, I know, maybe your buddies are hanging out both on Instagram AND Facebook. But if you want to market your coaching business the way I guide my 1:1 clients to do so so they can get more mom coaching clients while living their ... read more

Setting up a solid morning ritual can really set the tone for a profitable mom coaching biz. Over the years my morning routine has evolved but a few things have remained the same. Latte, latte and then another latte. Other than that a couple of other new elements have been added to this mix and they are focused mainly on building up my mindset each and every morning. Kind of like brushing my teeth each morning but it's more like brushing my thoughts clean once again. Sounds way less gross than brushing my brain. I encourage that as you listen to what has been working for me to be honest ... read more